Maniža
Maniža is the adventure that sparks authenticity in all women. The swimwear brand encourages them not to adapt anymore, but to flourish.
Strategy & Positioning
At Maniža, women can come home. It is a place where they are inspired by like-minded people to choose freedom and authentic happiness.
Where they find the fire to write the next chapter of their story. Based on the founder’s own path, the brands resonates with the spiritual journey to follow your own path and live a fulfilled life.
Visual identity
The concept centers on the journey of self-discovery and adventure. The handwritten scribbles link to the experiences of Maniža’s founder and many other women, reflecting a true sense of community. The brandmark, inspired by a spiral, symbolizes personal growth and the path to our true selves.
Packaging
The packaging focuses on storytelling, encouraging women to share their journey and inviting them to join the community.
Touchpoints
Each image tells a story, capturing the essence of an experience. Balancing adventure with a casual chic feel.
Client talk
“Their unmatched enthusiasm and deep dedication have assisted me in establishing a stunning brand.”
A brand identity covers more than just visual elements; it’s about capturing an emotion, a vision, and a story. La Même understood this like no other. They understood my vision in a way that amazed me and translated it into a meaningful brand.
This highlights the value of having skilled and dedicated professionals on your team. Their professionalism and reliability clearly showed. The collaboration was seamless and enjoyable. I look forward to our ongoing partnership ahead.
Manija Dastgir
Founder Maniža
Credits
Fotografie · Lisa van Dam
Videografie · Iris Yasmine